Mercredi 21 Février 2018 09:30 - 12:45 Ajoutez ce RDV dans iCal
NEIMËNSTER 28, RUE DE MÜNSTER 2160 Luxembourg Luxembourg Plan d'accès

Workshop : Cycle Communication, Marketing & Sales

Google Adword

The strength of the internet is to combine the functions of media, advertising network and sales channel.

With Search Engine Advertising, it is possible to build campaigns whose return on investment is measurable and whose terms are adaptable in real time. What's new in AdWords? How to build your strategy? What are the necessary means?

Expert: Gérald Claessens, Knewledge

Level: All levels

Objectives

  • Know how to evaluate the opportunities presented by Search Engine Advertising
  • Understand the operation of the largest online advertising agency
  • Discover concrete examples of successful projects in SEA
  • Learn how to spread an Adwords budget

Important

Participants are hereby informed that they are likely to appear on photographs taken at the event. These are intended to be published in print and/or digital media published by Maison Moderne.

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